Tahlee Woodland is the owner and designer of Jadewood Design. She has just re-launched her website and launched a brand new collection called Femme Noir. Enjoy my chat with this beauty.
How did you get into designing accessories?
I’ve always been a creative person, using craft as my main form of expression. For the past five years I have been working in styling and conceptual design, mainly for fashion editorial style shoots, with my husband Reece through Woodland Photography. We’ve always made outfits for those ideas we just couldn’t capture any other way. Getting into designing accessories all started with a gift for a friend, a pair of earrings to be exact. She got a huge response from people every time she wore them, so I decided to give it a go. I released a small collection of one-off designs with the launch of Natashya Manfield’s label and store opening in December 2013. Jadewood has steadily grown since then.
Where do you look for inspiration when creating a new line?
Most of the time, I try to let the materials inspire me. This comes out particularly when I am designing each piece. I never sketch or draw anything before I make it. An idea for a range may even begin with a concept for a photoshoot. It’s really different every time. But, being a researcher, I find the best tools for inspiration are just slogging it out, trolling through magazines, pinterest, tumblr etc. Gather a collection of images, colours, and textures that spark your interest and you will find your style and idea’s manifest before your eyes.
Dream celebrity client to see wearing your collection?
Oh there really are too many to think of. But I would have to say Sarah Jessica Parker is at the top of the list. She is just so stylish in a very unique and bold way. I think Jadewood would work perfectly with her free spirit and eccentric style. I’d like to make an honourable mention to Kimbra also. She is a singer after my own heart and I adore her.
Current best seller?
Pretty much anything with a tassel on it really. As I make very limited edition and one off pieces, it can make it hard to pinpoint a ‘best seller’. But tassels be my thang! They usually get a good response in any setting.