I recently attended the launch of Margaret Zhang’s first photographic book, “In the Youth of Our Fury” held at Eastland Shopping Centre. Firstly, the room where the exhibition was held was just gorgeous. I loved the hanging floral arrangement.
Confession time, ladies: I am guilty of not knowing anything about art or good photography. I mean, I see an image and think, “that’s a great shot”, but can’t stare at a photograph for more than a few minutes without reaching for another glass of champagne or the passing mini borek – yes, they were delicious!
What I can comment on, is Margaret Zhang. I have seen her flatlays, brunches and to-die-for effortless outfits pop up on my Instagram feed over the years. Major blog goals right there.
I recently watched Fashion Bloggers TV and Margaret would be at uni one minute, and fashion week the next, or even shooting (and modelling) for Swarovski. She is also a Vogue cover girl. Serious girl crush! It was a great insight to the world of Margaret.
It was so great to see those who worked with Margaret were actually in the room celebrating her moment, along with the images featuring Eastland staff members in the book. It’s so great that Eastland could collaborate with such an outstanding talent.
It was great to see Steve Edgerton, Eastland’s General Manager speak with such enthusiasm and appreciation towards the collaboration. He said, ‘’the aim of the partnership is to reach beyond the traditional retail seasonal marketing approach to produce interesting and inspiring content for shoppers.”
“Retail spaces today are as much about lifestyle, recreation, entertainment and dining as shopping,” he said. “More and more, people are seeking integrated sensory interactions that they can share with others, which enrich their lives while they’re with us.”
I couldn’t have said it better myself.. literally! The exhibition will be running at Eastland between September 9th to the 25th, and a selection of Margaret’s work will be on show. Also if you’re shopping up a storm – a $300 hundred storm – you can get a copy of Margaret’s limited edition book for $30. Christmas is coming, girls!
And yes, of course, we all got a copy of the book, and I can honestly say it’s fabulous. Lucky ducks, hey. This will make the perfect coffee table book in my future home.
Feeling very arty farty right now.
Keep up to date with Eastland here.
Disclaimer: I was invited by Eastland to attend the event with the option to feature In The Youth of Our Fury on my blog my own. Images via Eastland’s Facebook page.
All editing by Emma Edwards, Copywriter & Social Content Creator www.cocopopscouture.com